A New Look

Based at the family farm in South Downs National Park, I'm lucky enough to be able to meander through the flower paddock every morning and watch all of the English roses, flowers, foliage and herbs grow steadily through the seasons.

I founded The Real Flower Company in 1999 with a vision to grow and sell beautiful scented flowers, whilst placing provenance, sustainability, and good business ethics into all the company does.

The lamentable lack of scent in most cut flowers inspired me to create The Real Flower Company so that our customers could experience the joy of fragrant English flowers, herbs and foliage.

I’m based at the family farm at Hinton Ampner in the South Downs National Park, visiting the London stores and the Chichester farm on a regular basis. I feel incredibly lucky that my daily commute is a meander through the flower paddock, so each morning I see new colour and growth and I arrive at my desk feeling uplifted by the beauty of everything we grow.