Inspire

Of all the senses, smell is said to be most strongly linked to the emotions. Different scents are connected deep inside us to different feelings – whether happiness or sadness, confidence or desire, comfort or joy. Our sense of smell also acts as a trigger for our memoires, prompting us to recall long-ago experiences or events in vivid detail and...

When our founder and flower farmer Rosebie Morton met artist Natasha Jade she was immediately impressed by her work, in particular the way it focuses on capturing the colours and textures of specific places. “We talk the same language and I felt she really understood the ethos of The Real Flower Company,” says Rosebie. So Rosebie asked Natasha to capture...

Interior designer and stylist Holly Wick of Holly’s House is a self-confessed modern and vintage junkie. Holly is equally at home scouring Ardingly Antiques Fair at 6am in the pouring rain as she is working with designers and craftspeople to create something completely new and unique. Holly relocated from West London, close to our London florist in Chelsea Green, to...

In a recent study, 88% of people reported that the act of giving flowers made them feel happier.* “We liked the idea, but we also wanted to find out what effect giving flowers had on people for ourselves,” explains The Real Flower Company's managing director, Jane Hamilton. “Our British flowers usually have a superior scent to imported blooms, and we carefully...

Flower Safari The theme for this year’s Chelsea in Bloom competition is Floral Safari, inspired by adventure, discovery, exotic animals, savannahs and jungles. “We’re well known for the scented roses and English flowers from our farms, so when I heard the theme I was immediately excited,” says Catherine, our lead florist. “We have a Fairtrade sister Flower Farm in Kenya...

Floral Safari 10th February As soon as ‘Floral Safari’ is announced as the theme for this year’s Chelsea in Bloom, our event designer Hana Moss grabs her sketchbook, pen and watercolours and sets to work. “The minute I heard about the brief I knew what we should do,” says Hana. “The Real Flower Company is known for our quintessentially English...

Wednesday 8th March 2017 is International Women's Day. A day to celebrate women's achievements, challenge bias and inequality, campaign against violence & champion women's education. This year's theme is #BeBoldForChange, encouraging everyone to help drive better outcomes for women around the world. Today, we have chosen to celebrate women's achievements, in particular, our founder Rosebie Morton's. A successful, passionate woman...